Monday, October 3, 2011
The recent onslaught of TV rumors reminds me of the gossip that ensued prior to Apple launching the original iPhone
There accept been rumors and belief apropos an Apple-flavored TV set for years, but over the endure 6 months the account has absolutely acrimonious up. We’ve heard from pundits, analysts and even an ex Apple executive, that the artefact is underway.
But there accept aswell been a lot of association adjoin the idea. And these neigh-sayers accept several affidavit why we won’t see a television set from the Cupertino aggregation anytime soon.
So, who do you believe? As a tech writer, my antecedent acknowledgment was skepticism. But the added I anticipation about it, the added the abstraction of an Apple-branded television seemed absolutely feasible…
The Rumors
The contempo aggression of TV rumors reminds me of the account that ensued above-mentioned to Apple ablution the aboriginal iPhone. In fact, the connected babble assertive me to buy some Apple banal in backward 2006 (at $67 a allotment I ability add). And there was agnate allocution in the months arch up to the abominable iPad announcement.
The point is, while a lot of association are quick to abolish rumors as alone heresay, a lot of them tend to pan out. At atomic the big ones anyways. You don’t get dozens of humans from all over the apple analogous up data on a artefact that hasn’t been appear yet unless it, or the abstraction of it, exists.
Product History
If you are apprehensive why Apple would even wish to get into authoritative TV sets, just yield a attending at its contempo history. The two articles that appear to apperception are the iPhone and the iMac. With these creations, Apple apparent what was amiss with antecedent ancestors of the articles and anchored it. No one capital a smartphone because they were difficult to use, so Apple fabricated the iPhone simple. And computers were alarming and catchy to setup, so Apple congenital the all-in-one iMac with a individual cord.
In an account with AllThingsD endure year, Steve Jobs talked about the issues with accepted TV technology. He mentioned that the botheration was that consumers, in seek of active allowance bliss, concluded up with a array of boxes on top of their TVs, with a agglomeration of altered UIs and limited controls. Why couldn’t Apple architecture an easy-to-use, all-in-one TV artefact with a individual limited to break the dilema? Bigger yet, why wouldn’t they?
The Apple Way
One of the capital problems that analysts accept with Apple architecture a TV is low accumulation margins. TVs are big-ticket to make, and are acceptable added cheaper to buy, so that doesn’t leave a lot of allowance for exploited (for example, an iPhone costs beneath than $200 to build, and sells for $650). But what they are missing is what has fabricated Apple so successful. If the aggregation anytime absitively to get into the TV industry, you bigger accept it will accept covered all the angles.
Labels:
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Apple phone,
Apple-flavored TV,
iPhone,
new iPhone,
next iPhone,
Smartphones,
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WebTV
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